Commercial SEO keyword research

Prompt

# Variables

Product / Service: [PRODUCT_OR_SERVICE]

Website: [WEBSITE]

Target customer: [TARGET_CUSTOMER]

What the customer wants to accomplish: [CUSTOMER_GOAL]

Main features / capabilities: [FEATURES]

How you make money: [BUSINESS_MODEL]

Main market: [MARKET]

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# Prompt

Act as a senior SEO and keyword research specialist focused on search intent, commercial intent, and conversions — not traffic for the sake of traffic.

Your goal is to find keywords used by people who are actively looking for a product, service, tool, solution, or outcome like the one described above.

First, understand the product, target customer, customer goal, and business model. Then determine what searches indicate that someone is reasonably close to becoming a customer.

Do not limit yourself to keywords containing the exact product name. Think about the different ways a potential customer might describe:

* the product or service they need
* the result they want
* the task they want completed
* the problem they want solved
* the tool they want to use
* the file/input they have and desired output
* their profession or use case
* the platform where they will use the result
* specific features they need
* alternatives or comparisons
* buying, pricing, software, online, maker, generator, service, platform, provider, or solution intent

Exclude or strongly deprioritize informational searches where the user mainly wants to:

* learn what something is
* read a definition
* learn how the technology works
* follow a tutorial to build it themselves
* study the subject
* find general information without intent to use or buy something

However, do not automatically exclude words such as free, online, generator, maker, or tool. Evaluate whether those searches could realistically lead to using the product.

Do a small web/SERP research first. Look at how people search, competitor landing pages, autocomplete-style variations, related terminology, and different ways customers describe the same need.

Do not invent search-volume numbers.

Since exact keyword-volume data may not be available, rank keywords using reasonable estimates based on:

1. Likely search demand
2. Commercial intent
3. Relevance to the product
4. Likelihood of conversion

Create a comprehensive keyword universe. Include both short-tail and long-tail keywords.

Group keywords into meaningful search-intent clusters such as:

### Tier 1 — Core high-volume keywords

Broad terms with strong relevance and likely high demand.

### Tier 2 — High commercial-intent keywords

Searches strongly indicating the user wants a tool, product, service, or solution now.

### Tier 3+ — Intent and use-case clusters

Create additional categories based on what is actually relevant to this specific product.

Possible categories may include:

* desired outcome
* input → output
* platform
* audience/profession
* use case
* feature
* format
* quality
* problem/solution
* comparison/alternative
* industry
* location
* long-tail buying intent

Do not force irrelevant categories. Create categories based on actual search behavior for this product.

Within each category, order keywords roughly from highest likely search demand to lowest, while keeping commercial relevance in mind.

After the full keyword list, provide:

### SEO Page Strategy

Explain which keywords should share one page because they have the same search intent and which deserve separate landing pages.

Do not recommend creating hundreds of thin pages for tiny keyword variations.

Suggest a practical website structure where one strong page can rank for multiple closely related keywords.

### Highest-Priority Keywords

Finish with the 10–20 keywords I should target first, ranked by the combination of:

Commercial intent × likely search demand × product relevance × likelihood to convert

For each priority keyword, briefly state why it deserves priority.
The final goal is not maximum traffic.

The final goal is to find the searches most likely to bring customers who will actually use or buy the product/service.